Customer Worldview Culture and Brand
    Business Anthropology
Commerce as an Ancient Human Practice
Culture and Brand
Culture and Brand
  Business Anthropology

Business Anthropology


 

What Colleagues Say
    Business Anthropology
Culture and Brand

The Master Moves® are the 6 basic moves of commerce that have powered the success of human communities for thousands of generations.  The Moves enable people to identify opportunity, create value, establish alliances, build committed workforces, and deliver on promises.

The Master Moves® encompass the skills that fuel progress:  the abilities to coordinate and innovate that drove economies to become larger and more complex. Invisible to most people, The Moves make your smart people smarter — more agile and ingenious — allowing your business to shift with the marketplace.

The Moves operationalize key insights from Neuroscience about how the brain works.  For example, recent research has established that some very important tasks cannot be accomplished when multi-tasking: Neuro-plasticity - the condition required for learning and innovation - will not occur.  Neither can trust be built while multi-tasking.  New information will not be processed when peoples' working memory is full: a common occurrence in an information-bombarded world.

The Master Moves® include 4 Golden Pauses that enable key functions of collaboration and innovation: inquiry and reflection, design, assessment, and gratitude.  The Pauses are golden for their ROI: greatly deepening insight, clarifying roles and how performance will be measured, powering clear promises, applying learning, and building trust.

Fostering agility, learning and innovation, they fire Neuro-plasticity and drive a  thriving enterprise.  The Master Moves® are a proven way of doing business - continually fueling trust and growing the context for all kinds of valuable exchanges. They are the basics for superb collaboration: stimulating listening, catalyzing questions, address objectives, inventing metrics, and setting teams up to excel.

Shoulder to shoulder with your teams, we step right into current challenges through coaching, consulting and facilitating.  Readily integrating with what's already working in your business.  The Moves quickly enable your people to design, plan, acquire, and manage more valuable business.

Producing new results feeds the brain, sparks curiousity and provokes appetites for improvement.  People gain skill, invent new standards and metrics, and mobilize to achieve them.  The Master Moves® drive far-reaching outcomes while getting the best possible use of available resources.

Game Theory